Have you ever asked yourself why the customer hangs up or doesn't respond to your emails?
Start Leaving Personalized Voicemails
Are you leaving the same voicemail recording every time you call a customer? If so, this causes the customer to feel unimportant. Try to personalize your voicemail messages to include the customer's desired vehicle and the customer's name. Remember, this is your chance to let the customer hear your voice and get a call back!
Have a Story to Tell
If you're calling a customer, you've got to make them want to talk to you. You can do this by speaking passionately about the vehicle they're interested in. Tell a story about the vehicle, why they should come in and see it, and what value they get by booking the appointment. You need to build rapport with the customer so that they view you as a friend and a partner, not a salesperson.
Be Engaging
Getting dry responses from customers over email or on the phone? You may be having engagement problems. To increase engagement, speak from your diaphragm, ask questions that the customer wants to answer, and try to genuinely relate to the customer's objections and rebuttals.
